Whether you’re a small start-up business or a large corporation, mastering digital marketing is no small feat. With so many contradicting information out there, it can be difficult to discern fact from fiction. That’s why Range Marketing has made it their mission to dispel some of the common myths surrounding website design, search engine optimization (SEO), and social media management.

Established Buffalo Experts in Digital Marketing

Range Marketing has been serving the Buffalo community since 2013 with website design services tailored to each client’s needs. They’ve seen how the digital landscape has transformed over the years and have evolved their strategies to meet these changes head-on. With over 400 satisfied clients in their portfolio, they’ve cultivated a reputation for excellence and dedication.

SEO Isn’t About Keyword Stuffing

One of the most common misconceptions about SEO is that it’s purely about embedding as many keywords into your site as possible. But Range Marketing knows that effective SEO strategies are far more nuanced than that. With their proprietary SEO software, they balance the use of target keywords with relevant content, site performance, backlinks, and user experience to move clients’ websites up the ranks of search engines.

Web Design Doesn’t Stop at Aesthetics

Another myth Range Marketing often encounters is the notion that a good website is all about aesthetics. While an impressive design is undoubtedly important, there is so much more to consider. User experience, load times, layout, and mobile compatibility, these are all vital aspects of a high-performing site that this seasoned Buffalo company factors into each website design project.

Social Media Is More Than Just Fun

Finally, social media. Some businesses might see platforms like Facebook and Instagram as distractions rather than tools for growth. But at Range Marketing, they understand that a well-managed social media presence can significantly boost your brand’s visibility and generate valuable customer interactions. They help businesses harness this potential, creating social media strategies that inform, inspire, and engage.

Unmasking Myths, Delivering Results

In the midst of many misunderstandings about digital marketing, one thing holds true – Range Marketing has a track record of success in leveraging digital tools for business growth. With a deep understanding of website design, SEO, and social media, they help businesses navigate the digital terrain, debunking myths and delivering results along the way.